Women entrepreneurs have been more common in recent years, but little is known about how they operate. This research explores the present dynamics of women's entrepreneurship based on a quantitative survey of 300 female business owners in Kano, Nigeria. The study examines the elements influencing women's entrepreneurial activities and the difficulties they encounter using a cross-sectional approach and stratified random sampling. The main findings show that, when analysed with SPSS, entrepreneurial networking, entrepreneurial education, and general self-efficacy have a substantial impact on women's entrepreneurial intention in Kano, Nigeria. Women entrepreneurs exhibit high levels of inventive talents in this moderately favourable entrepreneurial environment. However, limited access to financial inclusion and entrepreneurial support remains a challenge. To address these issues, the study recommends several strategies. First, formal financial institutions should raise awareness about loans, credit, and financial inclusion to attract more customers. Second, encouraging women entrepreneurs to obtain insurance can protect them from risk. Third, providing access to training and mentoring programs can enhance their leadership and management skills. Fourth, developing additional support mechanisms within formal financial institutions can assist female business owners in expanding their operations. Finally, training friends and family members of women entrepreneurs in entrepreneurship best practices can provide effective advice. These findings and recommendations shed light on the multifaceted landscape of women's entrepreneurship in Kano, Nigeria, emphasizing the need for targeted support to foster growth and empowerment within this dynamic community.